In the ever-evolving landscape of language and communication, moments of spontaneous brilliance often birth new expressions, coined phrases that encapsulate the mood, the moment, and the message. On Wednesday, 23rd April 2025, the vibrant and outspoken Nollywood icon, Kate Henshaw, once again stepped into this space through her X handle, not just as a beloved actress or fitness enthusiast, but as a creator of language. Her reaction to an update by the Eko Electricity Distribution Company (EKEDC) on power distribution gave the public a sparkling new coinage: “CBEXing.”

At a time when power distribution remains a hot-button issue across Nigeria, and frustrations boil over in the face of epileptic supply and ambiguous communication from distribution companies, Henshaw’s expression resonated. With one word, she captured the feelings of irony, skepticism, and the exhausting dance between hope and disappointment that many Nigerians experience daily with their electricity providers.

So, what is “CBEXing” and why does it matter? To understand its impact, one must begin by appreciating the power of words, how they shape our understanding, our discourse, and our cultures. “CBEXing” may sound humorous and flippant at first glance, but it bears the hallmarks of linguistic ingenuity. It is a neologism, one of the freshest in the Nigerian lexicon, and like many before it, it springs from a blend of acronyms, sarcasm, and shared experience. According to context clues and online reactions, the term is derived from “CBEX,” believed to stand for Constant But Erratic Electricity eXperience, or some variation therein, depending on interpretation.

CBEXing is more than just an amusing linguistic invention, it encapsulates a deeper critique of Nigeria’s electricity distribution system. It mirrors the pattern of a Ponzi scheme, where consumers keep paying with the expectation of consistent power supply that never comes. Like the illusion of quick returns promised in fraudulent investment schemes, the hope dangled by electricity providers feels like a scam that cycles through repeated disappointment. The power never truly stabilizes, yet bills keep coming, often inflated and unexplained. In this light, CBEXing is a metaphor for the institutionalized exploitation of consumers, repackaged with corporate PR and hollow reassurances.

Henshaw’s use of “CBEXing” is more than a tweet, it is a linguistic rebellion. It is cultural commentary. And above all, it is creative expression at its finest.

Every language, including English, is an ever-growing organism, continuously fed by the creativity and experiences of its speakers. New words are coined daily, through pop culture, tech innovations, politics, and even slang, and these words evolve, are adopted, and sometimes enshrined in dictionaries.

Consider how the word “Google” transitioned from being the name of a company to a verb in common use (“to google something”). Or how “selfie” went from a social media trend to an entry in the Oxford English Dictionary. Language historians and etymologists constantly remind us that today’s casual slang could be tomorrow’s formal expression.

Kate Henshaw’s “CBEXing” is thus situated within this historical tradition. It holds potential to transcend the moment, becoming shorthand for the uniquely Nigerian experience of unreliable electricity, and the emotional rollercoaster that comes with it.

At this juncture, not a few readers may have wondered in this context, “Why “CBEXing” resonates with this writer.  To address the wonderment, it is expedient to opine that the term caught on because it struck a nerve. It speaks to the everyday frustration and absurdity of Nigerian power supply. It is that moment when you see NEPA, sorry, PHCN, sorry again, your ‘DisCo’, flicker the lights on for five minutes, only for them to vanish mid-toast or mid-shower. It is the dry apology, the vague explanation, the unconvincing assurance that things will “soon stabilize.”

Kate Henshaw did not just name the phenomenon, she gave it personality. She anthropomorphized the energy sector’s dysfunction in a way that made it digestible, even laughable, in a country where many feel powerless in the face of such critical inefficiencies.

Without resort to flattery in this context, it is germane to applaud her creative spark. This is as Henshaw has always been known for more than just her acting skills. She is vocal, passionate, articulate, and unapologetically expressive. Whether speaking up for social justice or sharing tips on wellness, she engages the public with candor and intelligence. Her coinage of “CBEXing” is just another feather in her already vibrant cap.

Language experts often point out that the best neologisms are those rooted in shared experience, those that reflect a collective emotional truth. Kate’s coinage did just that. She turned a national grievance into a linguistic gem. She reminded us that even in frustration, Nigerians are masters of humor, satire, and expression.

It is also worth celebrating how “CBEXing” was not forced. It did not come out of a marketing campaign or a think tank. It was organic. Raw. Instinctive. And that is what makes it brilliant.

Whether “CBEXing” will find its way into formal linguistic acceptance remains to be seen. But language is not governed from the top-down, it evolves from the grassroots up. If people begin to adopt the term in everyday conversation, if it becomes shorthand in headlines, if radio hosts and comedians pick it up, then it lives. Just like “japa,” “sapa,” and “gist” have all taken root beyond their original niches, so too can “CBEXing.”

Already, social media users are having fun with it: “My fridge just CBEXed my stew,” “We are back to CBEXing again. Generator go run tire,” “CBEXing is now a national sport.”

These are not just jokes, they are the linguistic evidence of adoption.

It is indeed a lesson for creatives and communicators. Kate Henshaw’s coinage is a gentle reminder to all creatives, journalists, marketers, and public speakers: never underestimate the power of originality. In a digital age flooded with recycled phrases and buzzwords, originality cuts through the noise. It endears, it engages, and it endures.

To the creatives out there, let “CBEXing” inspire you. Every moment is an opportunity for expression. Every frustration can be molded into metaphor. Every observation can become a line, a phrase, a movement.

In fact, let there the light, and laughter.  In a nation grappling with the very serious problem of power instability, Kate Henshaw gifted us a word that blends irony, frustration, and humor in one breath. “CBEXing” may be informal, but its truth is undeniable.

We salute her not just as an actress, but as a wordsmith, a culture-shaper, and a woman whose wit refuses to dim, even when the lights do.

So here is to Kate Henshaw. May your light never flicker, your voice never fade, and your lexicon continue to enrich ours.

After all, it is through the lens of creative minds like hers that new language, and new thinking, emerge. And in that spirit, we are all better for it.

CBEXing. You have heard it. You have lived it. Now, go ahead use it.