Since losing power in 2015, the Peoples Democratic Party (PDP) has shown little urgency in pursuing meaningful reform. Rebranding efforts have been scant, and there’s been no sincere attempt to convince Nigerians that its defeat was the result of 16 years of misrule and a widening disconnect from the people it once claimed to represent.
Only recently – following high-profile defections, including those of Delta State Governor Sheriff Oborevwori and his predecessor, Ifeanyi Okowa – did the PDP appear to grasp the gravity of its situation. As the party continues to lose more members, it has also begun trying to rebrand. While this signals a much-needed reawakening, it is far from enough.
In a previous article addressing this wave of defections, I argued that the PDP must rethink, regroup, and redefine its new role as Nigeria’s leading opposition. I outlined four reforms the party must pursue to rebuild trust and repair its damaged reputation among Nigerians.
First, the PDP must align its positions across national and grassroots levels. Second, it must end the imposition of candidates in favour of merit-based leadership. Third, the party should champion legal reforms to curb opportunistic defections. And fourth, it must invest in civic education campaigns that connect its values and governance vision with the aspirations of ordinary Nigerians. However, true reform must begin with sincere remorse.
Before embarking on these crucial reforms, the PDP must first acknowledge that it broke the trust of Nigerians, and failed the people during its 16 years in power. Without this, any reform would be seen as cosmetic, and driven by desperation, not accountability.
To navigate this critical moment, the party can take lessons from Africa’s various truth commissions such as South Africa’s Truth and Reconciliation Commission, Rwanda’s Gacaca courts, and Nigeria’s own Oputa Panel. One valuable insight they all share is this: real transformation begins with truth-telling and, where appropriate, an apology.
Apologies are not always spoken. Sometimes they are demonstrated through changed behaviour. Take the APC, for example. Ahead of the 2015 election, the party – aware that its candidate, Muhammadu Buhari, had the image of a former military dictator with a troubling human rights record – launched a rebranding campaign. It portrayed him as a “converted democrat.” This repositioning helped pave the way for the party’s eventual victory.
The PDP must understand that reform without remorse is simply branding. It should not assume that Nigerians, disillusioned by the APC’s many failures, will automatically return to the PDP by default. That would be a grave miscalculation by the party.
Indeed, the APC has proven to be far from the change it promised – and in many respects, arguably worse than the PDP. But this disappointment alone does not guarantee a PDP comeback. Not without reform. And certainly not without some form of atonement.
The PDP must be willing to engage in political truth-telling and demonstrate changed behaviour to Nigerians. This doesn’t require dramatic public confessions. What it does require is a clear, public acknowledgement that mistakes were made, that lessons have been learned, and that safeguards are now in place to ensure those mistakes are not repeated.
As I mentioned earlier, a reformed PDP must align its internal structures, end the imposition of candidates, champion anti-defection legislation, and invest in civic education that reflects a genuine commitment to Nigeria’s democratic aspirations.
Reputation, once lost, is difficult to regain – but not impossible. Truth commissions across Africa have shown us that forgiveness is possible when contrition is sincere. The PDP must embrace this lesson if it hopes to rebuild trust with Nigerians. Reform without contrition is just branding. What the PDP must offer is reform rooted in remorse, and not desperation.
● Maduekwe is the founder of Discussing Africa. He can be reached at This email address is being protected from spambots. You need JavaScript enabled to view it.