Controversial reality TV star and influencer, Ijeoma Josephine Otabor aka Phyna has joined the newest pidgin radio station, Yanga FM.
At a formal launch of the radio station, Phyna explained why she joined the latest effort of the TVC Communication brand.
She said: “I normally like wahala. Then I realize that as I do my stuff of course for fun, there are some people who tend to take advantage of it to treat me as they like. There is something that is not adding up for me, then, when this call came to join Yanga FM, I realized that I can express myself better without hassles. I can now do my wahala without stress. So, if you say you have a problem with me now, there is no shaking because I have backings. Listeners will have a whole lot to talk about with my show. There will not be a dull moment with me.”
General Manager of Yanga FM, Marvin Arimi emphasised the need for innovation in the radio industry, leading to the establishment of Yanga.
He said: “Yanga is a new idea to make pidgin cool. Everybody comes in and follows a particular pattern but ours is different with a twist. Before now, the upper class frowned at their kids speaking pidgin but now since pidgin has now, they now want their children to speak pidgin because pidgin is cool.
We are here to change the game. We have everything for everyone. Our job is to make pidgin sound cool and fun, especially to connect with the younger people.Yanga FM aims to globalize pidgin, earning its status as Africa’s first urban pop culture radio station.” Arimi confidently asserted that Yanga FM is a lasting movement.
[TheNation]